We were commissioned to design, implement and project coordinate the retail fit-out for Fabulous Welshcakes new city-centre premises. This, they’re second premises is small but perfectly formed, occupying a corner unit in Castle Arcade, directly opposite Cardiff Castle. Targeted at the tourist and passing-trade market, the interior showcases the welshcakes being freshly griddled, ready for customers to drop-in, buy, and enjoy some Fabulous Welshcakes. The interior design strategy makes the most of the linear space, featuring a multi-functional element running the length of the shop which provides griddling space, display space and point of sale; which is complimented by key design details such as the interchangeable menu board; finger-jointed trays for the welshcakes; feature pendant light fittings and additional display shelves. Using a palette of olive greens, white-washed timber, brass, birch plywood and LED filament bulbs, the interior for Fabulous Welshcakes newest venture is contemporary, bright and warm.
Photography by Owen Mathias Photography
Graphics and Branding by Caffeine Creative